Knitwear against a flat sky and still water. The location set the palette; the direction was not to fight it.
One corner, one window, one pair. The room does nothing except let the light in.
One container, one LED strip, three brands presented as a single family.
A launch shot at night in a parking garage, with one car as the entire set. The scarcity of light is the idea, not a budget constraint.
No location, no props. Three athletes, three colour grounds, and the shoe kept at eye level the whole way through.
Flat colour grounds and one gesture per portrait. Colour carries the narrative when there is no location to tell it.